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The boundaries between web apps, mobile apps, and websites are blurring. In today's mobile-driven world, the issues of effective business integration and the creation of mobile websites or mobile apps are addressed in terms of marketing goals and objectives. For companies that want to remain competitive, it's critical to have a presence in the mobile world. One way to achieve this is to create a mobile website or app. But what is the difference between the two?

Mobile site and app: what's the difference?

How and where do you store your customer information? Don't tell me you open Excel or Google Sheets when you add new data!

Let's go further. Every day we open a dozen programmes on our computers: for messenger communication, for scheduling tasks, for maintaining databases, for automating sales processes, for marketing. Lots of accounts, passwords to access - all of this is impossible to like. And, of course, someone has to pay for all this «office suite». What if you combined all the programs into a single product?
What is a mobile app?
It is an app that is downloaded to an external device. Some applications require an Internet connection, while others do not. Mobile app development is writing software for handheld devices that takes advantage of the unique features of a mobile device, such as an accelerometer that tracks various movements, such as rotating, tilting, shaking, or rocking the device to change the orientation of the app.

What is a mobile site?
A mobile site is a website that is optimized for viewing on mobile devices such as smartphones and tablets. It can have an adaptive design that allows the site to adjust to the screen size of the user's device. This means that the mobile site will display correctly on any device, regardless of its size. A mobile website connects multiple pages through a web browser. Today, it's hard to imagine any resource without an adapted mobile version.
What's the difference between a mobile site and an app?
The main difference between a mobile site and an app is that a mobile site is accessible through a browser on your mobile device, whereas an app needs to be downloaded and installed on your device. Apps and mobile websites can be accessed from smartphones and tablets, and each has different benefits for companies and users. Here are some of the most notable differences.

Function and access
The main purpose of a Web site is to inform, while apps serve to help or perform specific tasks. Apps tend to be more interactive, and Web site content is designed to be read, viewed and listened to. Web apps allow users to manipulate data, while Web sites are set up for fairly simple tasks, such as filling out a form.

Mobile Web sites are compatible with all devices and can be accessed by anyone through a Web browser, while apps require a download and special adaptation for each operating system, such as Android and iOS. Apps need to be installed on your mobile device or they won't work.

Complexity and upgrades
Mobile apps are more complex than websites. They usually have an interactive and intuitive interface. Users can customize their apps after downloading them. Apps can also track user interactions and offer recommendations for customization.
Mobile site or app. Which is better for your business?
The choice between a mobile site and an app depends on your company's goals and the needs of your users. If you just need to provide information about your company, products, and services, a mobile site may be the best choice. If you want to provide your users with a broader set of features, then a mobile app may be a better option. Factors to consider include development costs, time required for development and testing, and distribution of the app.

BIZupLab: finding the perfect stack
BIZupLab Kft. creates successful mobile applications for iOS and Android platforms. The development of applications on the iOS platform is carried out in the integrated development environment (IDE) Xcode in Swift. For UI development we use the SwiftUI framework and testing and debugging tools such as TestFlight and Firebase.

BIZupLab developers use the Kotlin programming language and Jetpack and Firebase frameworks to create applications on the Android platform. In web development BIZupLab uses HTML, CSS and JavaScript programming languages and React and Angular frameworks to create interactive web applications.
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